Your First Digital Agent Starts With One Challenge
How companies kickstart digital execution through DXP
Many companies want to digitalise, but struggle with one common barrier, execution capacity.
Teams are stretched thin, priorities keep piling up, and important digital tasks never get completed. Not because they lack value, but because no one has the bandwidth to take ownership.
That is why more Malaysian SMEs are starting their digital journey through Digital Challenges in Kabel’s Digital Acceleration Program (DXP). This approach offers a simple, low-risk way to turn backlog items into real outcomes by working with skills-based Digital Agents.
The process is straightforward. It only takes one challenge to begin.
How It Works
Step 1: Post a Digital Challenge
Companies submit a real execution task. Not a job description and not a long plan.
Just a clear outcome that needs to be completed.
Examples include:
- Building a basic reporting dashboard
- Automating weekly content scheduling
- Mapping and documenting internal workflows
- Testing automation or AI tools for productivity
- Organising CRM contacts and tagging structures
Step 2: Kabel Matches Digital Agents
Matching is based on proof of work, skills and demonstrated capability, not CVs.
DXP selects Digital Agents who have performed well in real projects and execution challenges.
This gives companies visibility into execution ability before the internship even begins.
Step 3: Guided Execution Begins
Once matched, Digital Agents work on the challenge through a structured three-month sprint.
- Month 1: Audit and strategy
- Month 2: Build and testing
- Month 3: Execution and optimisation
Progress is reviewed weekly and measured through Talent Signal performance scoring, giving teams clarity and confidence in delivery.

What Companies Gain
- Real outcomes completed faster
- Reduced backlog pressure on internal teams
- Measurable progress without heavy hiring risk
- Clear visibility through structured reporting
- Proof of work before making hiring decisions
For Digital Agents, the experience is equally valuable. They gain real-world exposure, portfolio evidence and professional growth by proving their capability through execution, not interview performance.
Companies get outcomes. Digital Agents gain experience.
Everyone benefits.
What Tasks Are Best Suited for a Digital Challenge?
Digital Challenges work best for execution-focused tasks such as:
- Dashboard setup and reporting analytics
- Social media content systemisation and scheduling
- Workflow mapping and documentation
- CRM cleanup and tagging structures
- Automation experiments to reduce manual work
- Market and competitor research
- Testing AI and productivity tools
If a task is important but keeps getting delayed, it is a strong candidate for a Digital Challenge.
Start Small and Move Forward
You do not need a large transformation plan to make progress.
You only need a challenge worth solving.
The simplest way to unlock your first Digital Agent is to post your first Digital Challenge.
Ready to Get Matched?
Submit your Digital Challenge and let DXP match you with Digital Agents who deliver real outcomes.
